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About us - Marketing.ie
WEBAbout us. Marketing magazine is Ireland’s leading marketing, advertising and media monthly. Marketing.ie is read by Ireland’s top marketing and media executives, online and digital companies, advertising agencies, PR practitioners, researchers, direct marketing and promotion firms, designers, event organisers and film and sound studios.
2021 Archives - Marketing.ie
WEBOct 11, 2021 · John Fanning reviews Mimi Nicklin’s new book, The Softening Edge, which shows how emotional intelligence can energise employee relations Mimi Nicklin is a marketing specialist and business coach who has held senior strategic and creative positions in such cosmopolitan cities as London, Hong Kong, Singapore, Cape Town and Dubai, where she is now based.
All about branding - Marketing.ie
WEBAll about branding Damian Devaney found reading John Fanning's new book on branding an enriching experience. About half way through John Fanning's new book The Importance of Being Branded – An Irish Perspective, it became clear to me that I was enjoying the read because it was not selling me a silver bullet. It was […]
2022 Past Issues - Marketing.ie
WEB2014 ©MARKETING.IE / 91 Lower George’s Street, Dun Laoghaire, Co Dublin A96 T8K6. / T: +353 (0)1 280 7735 / cullen@marketing.ie
Irish people question advertising’s role - marketing.ie
WEBMay 14, 2024 · Research shows that 77 per cent of Irish people believe that the advertising industry should help people lead healthy, sustainable lives while at the same time 45 per cent agree that the world would be better off without advertising in its current form. The Ipsos B&A study, entitled Good Life 2030 Ireland, indicates that one […]
Core predicts nine point increase in ad spend - Marketing.ie
WEBThere is some good news for the advertising industry with Core expecting the market to improve by 8.9 per cent to €983.6 million this year after the impact of the Covid-19 pandemic. The predicted growth follows a 14.2 per cent drop in spend to €903.1 million last year, a much better outcome than at first […]
Marketer of the Year finalists named - Marketing.ie
WEBThe finalists for this year’s Marketer of the Year have been announced. The three candidates in line for Ireland’s top marketing award are Aileesh Carew, director of sales and marketing for Epic – the Irish Emigration Museum; Paul Dervan, chief marketing officer, National Lottery and Loretta Dignam, founder and marketing director of The ...
Blog Archives - Marketing.ie
WEBMindmap announces change in ownership. Creative agency Mindmap, which celebrates 20 years trading in 2024, has new owners following confirmation by its founder, Frank Neary, that he has stepped down as managing director. The agency specialises in pharmaceutical and healthcare advertising. as well as working with international food and consumer ...
Marketing.ie magazine new edition out soon
WEBIreland’s top marketing and media magazine Marketing.ie returns after an unexpected Covid-19 break with a new issue being posted out on July 1. Editor Michael Cullen decided to put the magazine on hold in mid-March once it became clear that businesses would find it hard to do business as usual given the exceptional health and economic impact of …