GM says it's time to embrace new cell formats and chemistries.

General Motors made a huge splash with its Ultium branding. Now, it's reversing course. Here's why that's probably good news ...

Despite dropping the name, the batteries will stick around, and the new facility aims to reduce costs and development times ...

GM is giving up on trying to make 'Ultium' a thing. After years of marketing the name "Ultium" for its electric vehicle ...

General Motors will drop the name “Ultium” for its electric vehicle batteries and supporting technologies after spending ...

General Motors (GM) is set to abandon the Ultium brand name for its EV batteries and technologies, signaling a shift in its ...

Lessons have been learned, the fixes are in, sales volumes are up, and the Ultium name has been retired, GM leadership ...

Chevy Bolt will be priced slightly higher than the last model, while 2027 PHEVs will be a bridge to emissions compliance.

GM made several announcements at its investor day Tuesday including that it will build a new battery cell development center ...

General Motors CEO Mary Barra and other top execs worked to assure investment analysts its EV strategy is sound, but the end ...

The US automotive group General Motors (GM) is dropping the name ‘Ultium’ for its electric vehicle batteries and supporting ...

The hardware will remain the same, but GM will erase the Ultium name other than for production operations such as its Ultium ...