Business presentations are successful because of their visual design as much as their textual content. A good presentation will attract the eye and convey a sense that the presenter understands the ...

If you need proof that customers have strong feelings about the simplest visual branding symbols, let Exhibit A be a solid blue box behind three white letters. When retail apparel giant Gap decided to ...

Choosing a minimalistic approach for your company’s web design? Feature only the most essential elements by focusing on these three areas. The world craves minimalism. So much so, that whichever ...

In today's world, where websites serve as the new storefronts, understanding the art and science of web design has never been more important. Web design is more than just colors and fonts. It's about ...

When attention spans are ever-decreasing and visuals are processed faster than text, landing page design can make or break a conversion. While creating compelling call-to-action copy is crucial, the ...

When you get your B.F.A. in visual communication design (VCD) at UW you are gaining the tools to achieve a successful career in design. Learn our human-centered approach to crafting solutions and ...

In addition to the university-sanctioned official unit lockups and existing graphic elements, UB entities may use other supporting graphics to establish a more unique look within the university brand ...