Google revives “Website Optimizer” documentation inside Google Ads Help Center, hinting at a new built-in A/B testing tool connected to GA4.

Artificial Intelligence in Healthcare (2025)" report has been added to ResearchAndMarkets.com's offering.Artificial intelligence (AI) is transforming healthcare through automation, analytics, and ...

Analytics in the early days of the World Wide Web consisted mainly of simple hit counters that tracked page views. How times have changed. Today, Web analytics tools can deliver everything from page ...

Short videos are in high demand. Across large platforms like Instagram, Facebook, YouTube, and TikTok, users are watching ...

We sent over a dozen questions to Mixpanel's CEO about the company's data breach. Here's what we want to know.

AI is going to disrupt the way professionals work. From marketers leveraging ChatGPT for producing content to developers ...

Aaron Plesset and Marc Jacobs of Michelman Robinson examine the California Invasion of Privacy Act (CIPA), noting it has ...

Tools Market is primarily driven by rapid digital transformation across industries, increasing adoption of generative AI, and the growing need for intelligent ...

Business Insights, a specialist in reporting and analytics, budgeting and forecasting, and data management for Microsoft ...

Cyber sales have become a vital tool for holiday shoppers and retailers, alike. Web analysis firm Adobe Analytics projects ...