New research suggests that one visual wow factor may be related to a kind of laziness: What brings the most pleasure to the ...

Discover why the "bad portions" of the user journey are the ones that tend to be remembered, and what to do about it.

Meanwhile, giantess, which was Clips4Sale's 2024 fetish of the year, was the most searched for fetish in the U.S. in 2025.

Apps like OpenAI’s Sora are fooling millions of users into thinking A.I. videos are real, even when they include warning labels.

And when instinct disguises itself as intuition, it can lead us to misread situations, damage relationships, and make choices ...

Could “fatty” or “starchy” one day become accepted as the sixth basic taste alongside the likes of sweet and salty?

Classical conditioning, also called Pavlovian conditioning or respondent conditioning, is learning through association. This behavioral learning method was first studied in the late 19th century by ...

This study provides valuable insights into how auditory stimuli influence the temporal dynamics of visual perception by modulating brain rhythms (oscillations) in the alpha band. The authors present ...

In higher education classrooms, instructors constantly strive to understand what motivates and shapes student behavior. Yet, many educators remain reluctant to acknowledge one fundamental truth: All ...