Shaquille O'Neal was among the big names present at the American Airlines Center in Dallas on Sunday for the BIG3 playoffs.

Shaquille O’Neal delivered one of the funniest memories of the BIG3 playoffs when he reacted to Dwight Howard’s missed dunk.

Confusion arose earlier this month when the official Hall of Fame presenters list was released and Shaquille O’Neal’s name ...

Sunday's slate on CBS kicks off with the league's celebrity game featuring former NFL stars Dez Bryant and OchoCinco ...

What a start to the BIG3 Playoffs! There were big names and big performances through both semifinal games today, including a trio of 20-point games and two double-doubles.

The 7-foot-6 Bradley — who had a 12-year NBA career and stints with the then-New Jersey Nets and Dallas Mavericks — was in ...

Former NBA veteran Michael Beasley earned the BIG3's Most Valuable Player Award for the second successive season.

During the recent BIG3 playoffs—the 3-on-3 basketball league founded by Ice Cube (O’Shea Jackson) and executive Jeff Kwatinetz—Shaquille O’Neal surprised many by ...

SHAQ x COURTSIDE BUZZ: Shaquille O’Neal says himself, Kobe Bryant, & Penny Hardaway is his all-time ‘BIG3’ & that he’s “too old” to play in Ice Cube’s league! 👀🎤 Thoughts on Shaq’s three? 🤔 Via.

To compare oneself to Dennis Rodman could be a stretch for most players in NBA history, let alone someone outside the league.

Ice Cube’s BIG3 basketball league takes the top spot in national radio advertising, powered by a new iHeartMedia partnership.

Ice Cube brought in celebrities to help put on a big show when Big3 visited Intuit Dome on Saturday, but it was LA Riot's ...