Cracker Barrel unveils new logo
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Steak 'n Shake criticized Cracker Barrel's new logo change, accusing the restaurant chain of abandoning its heritage by removing its "old-timer" character.
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Cracker Barrel dismisses critics as 'vocal minority' while rival restaurant adds to backlash
Social media users slam Cracker Barrel's logo redesign as "horrible" and "generic" while the company defends its rebranding efforts, which include logo and menu changes.
Hillsdale College in Michigan joined the MAGA pile-on over the restaurant chain's rebrand and critics had thoughts.
Americus Reed, Wharton School professor of marketing, joins 'Squawk Box' to discuss the fallout from Cracker Barrel's new logo and $700 million brand overhaul.
FOX Business' Jeff Flock reports on Cracker Barrel unveiling a new logo as part of a broader brand update.
Cracker Barrel hosted a pop-up event in Manhattan that included line dancing and live country music as it faces criticism for its new simplified logo design.
Restaurant chain accused of going ‘woke’ and ‘scrapping a beloved American aesthetic’ by simplifying branding to remove folksy southern character from its signage
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