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New Cracker Barrel logo sparks backlash

USA TODAY · 2d

Cracker Barrel CEO says new logo and rebrand are 'for today and for tomorrow,' but backlash suggests otherwise

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not happy about it.

CBS News on MSN · 1h

Why Cracker Barrel's new logo is a flop, according to branding experts

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, experts say.

WKRN Nashville on MSN · 7m

Cracker Barrel releases statement following backlash over rebranded logo

Cracker Barrel has been in the news lately, and not in the best way, after the company announced it would be changing its beloved logo.

TheFoodXP on MSN12d

Cracker Barrel’s New Look Is Blowing Up Social Media. Here’s Why

Cracker Barrel has been a favourite spot for comfort food and a dose of old-fashioned charm with its country store decor and ...

Country Living on MSN4h

Cracker Barrel Says “We Could’ve Done a Better Job” in New Message to Customers

On August 25, the company issued a statement to fans.

3don MSN

Cracker Barrel reveals new logo, works with country star Jordan Davis to boost relevance

Since its debut in 1977, Cracker Barrel's iconic logo has remained the same -- save for a few slight updates. But not anymore ...

4don MSN

Cracker Barrel changes logo. See new 'cold and sterile' design, why some hate it, Ohio locations

Cracker Barrel changed its logo for the first time in over 40 years, and some fans aren't happy with the new design. Take a ...

4don MSN

Cracker Barrel's new look isn't everyone's cup of sweet tea

Cracker Barrel's new, simplified logo is drawing criticism from some customers. The chain unveiled a new logo on Tuesday.

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