News

When shares of Cracker Barrel fell as much as 15% Thursday in a backlash over the restaurant chain’s logo change, it may have ...
The burger chain’s account on the social media site X has been among the loudest critics of the family-dining chain’s rebrand ...
Cracker Barrel announced a "new look and feel" last week, including an updated logo. The news was met with backlash from ...
Cracker Barrel lost over $100 million in market value after backlash to its new modern logo and interior design. The rebrand was led by new CMO Sarah Moore, who joined in July from MGM Resorts.