General Motors made a huge splash with its Ultium branding. Now, it's reversing course. Here's why that's probably good news ...

GM says it's time to embrace new cell formats and chemistries.

General Motors spent years marketing its Ultium battery platform, even running Super Bowl ads promoting the name. Now, GM is ...

Despite dropping the name, the batteries will stick around, and the new facility aims to reduce costs and development times ...

Lessons have been learned, the fixes are in, sales volumes are up, and the Ultium name has been retired, GM leadership proclaims.

Chevy Bolt will be priced slightly higher than the last model, while 2027 PHEVs will be a bridge to emissions compliance.

The US automotive group General Motors (GM) is dropping the name ‘Ultium’ for its electric vehicle batteries and supporting ...

General Motors (GM) is set to abandon the Ultium brand name for its EV batteries and technologies, signaling a shift in its ...

General Motors is changing the name of its batteries, architecture, and cells. However, there is no information about the new ...

GM is now expecting lesser operating losses on EV from $4 billion to only $2 billion in 2025 by planning to bring back their ...

Good morning! It’s Wednesday, October 9, 2024, and this is The Morning Shift, your daily roundup of the top automotive ...