Google announced its own version of “MagSafe” called PixelSnap, which allows magnetic accessories to work with the newly launched Pixel 10 series of devices. The company’s announcement comes nearly five years after Apple announced its own slew of magnetic accessories with the iPhone 12 in 2020.

Yes, September is all about iPhone, but Google is taking center stage today with its hotly anticipated Pixel hardware event. Thanks to a parade of leaks, we think we know mostly what to expect today — Pixel 10 phones, along with new watches and earbuds — but we'll know for sure later today. That's because the event kicks off at 1PM ET.

Alongside the Pixel 10 smartphones and Pixel Watch 4, Google dropped its new Pixelsnap products, which incorporate magnets to hold and prop up your phone. The line represents Google's answer to Apple's popular MagSafe charging.