Paramount Global Is Going Without Nielsen Ratings (For Now)
Citing the cost, Paramount Global and Nielsen have failed to reach a renewal agreement. For now, Paramount will be using the ...
Chiefs-Chargers Wins NFL Week 4 On CBS, But Network Stays Silent Due To Paramount’s Nielsen Contract Dispute
The Kansas City Chiefs continued to solidify its dominance in the NFL, not only besting the Los Angeles Chargers but also ...
Paramount And Nielsen Hit Contract Impasse As CBS News Gets Set To Host Vice Presidential Debate
Paramount Global and Nielsen have hit a contract impasse, highlighting the sensitivities of the long-fraught measurement ...
Paramount, Nielsen Without TV Ratings Contract in Dispute Over Costs
Paramount Global and Nielsen are at loggerheads in a contract dispute that means CBS and other properties won't have data ...
Paramount’s TV Ratings Partnership With Nielsen Expires Over Costs Dispute
The split comes just hours before the 2024 Vice Presidential debate on CBS The post Paramount’s TV Ratings Partnership With ...
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Can Paramount Quit Nielsen?; The Smartest Algos Are Still So Dumb
Paramount is the latest entertainment studio headed for a showdown with Nielsen. Plus, Forbes seems to have been rebuked by ...
Paramount Close to Dropping Nielsen TV Ratings in Contract Dispute (EXCLUSIVE)
Paramount Global is getting ready to smack Nielsen with a ruler. Paramount Global has told both its ad-sales staff as well as ...
Paramount may drop Nielsen—what it means for advertisers
Nielsen and Paramount renewal standoff points to broader industry issues.
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Paramount Drops Nielsen In Pricing Dispute
Paramount Global has dropped Nielsen, its main viewer measurement currency, due to soaring pricing demands, according to the ...
Paramount Considers Dropping Nielsen TV Ratings Partnership
A Nielsen spokesperson tells TheWrap that it hopes to reach a new deal and continue to partner with Paramount, but emphasized ...